What’s The Best Natural Mascara? Antonym Mascara + Jane Iredale PureLash Extender & Conditioner Review


Going green with makeup is tricky because many brands claim to perform with the natural, botanical ingredients; however, do they seriously produce the effect when it comes to our peepers? Finding a natural, toxic-free mascara that works takes some work! There’s numerous chemical free mascara’s out on the market and I’ve tried many of them – only to be left disappointed and going back to my ‘dirty’ mascaras. Some of the brands I’ve tried: 100 Percent Pure, W3ll People, Kjaer Weis, and Physicians Formula (all versions). W3ll People tops my second favorite choice thus far.

I’m going to share with you my #1 recommendation that outperforms all the other mascaras I’ve mentioned! In addition, a great lash primer is also a must for conditioned, nourished, and strengthened eyelashes for a fuller effect. Once you try this eyelash primer, you might get hooked just like I did! Although, not a complete necessity, but I can’t live without mine!

Antonym Lola Lash Mascara (Certified Natural) ($23) – Antonym makes great makeup that is organic certified and performs like they say! Lola Lash mascara comes in only black choice of color. The color is rich black, which I love – not a grayish, muddied black. It has a curved wand (as seen in the picture) that works very well in coating eyelashes from base to the tips.

Application and Performance: I apply Lola Lash mascara by wiggling slowly the curved wand starting from the base up to the tips. I personally like to do 2-3 coats for an amplified and full effect. I let my eyelashes dry between coats. The mascara gives length, separation and volume. All three things that we ALL look for in a great and natural mascara! Triple Check! In addition, it does not clump! You can really layer the mascara as this does a great job at lengthening and separating. Even if going for a low maintenance look, this is perfect – just use 1-2 coats.

The high quality natural ingredients, organic wax and linseed extract (blue flax), help protect eyelashes and keep them healthy while preventing clumping. Gentle ingredients ideal for sensitive eyes and contact lens wearers.

Ingredients: Aqua, C77499, Candellila/Jojoba/Rice Bran Polyglyceryl-3Esters (and) Glyceryl Stearate (and) Cetearyl Alcohol (and) Sodium Stearoyl Lactylate Emulsifying/Surfactant, Copernicia cerifera cera Emollient, Glyceryl Stearate SE O/W Emulsifier, Isopropyl Myristate Emollient, Glyceryl Behenate Consistency factor, Rhus Verniciflua Peel Wax Viscosant, Oleic/Linoleic/Linolenic Polyglycerides Active – Co-emulsifier, Microcrystalline Cellulose (and) Cellulose Gum Viscosity, Propanediol Solvant / Emulsifier, Glycerin (and) ethyl lauroyl arginate HCl preservative, Glyceryl caprylate Emollient, Aqua (and) Hydrolyzed linseed extract(and) Sodium benzoate Active ingredient, Sodium hydroxide (and) Aqua.

Jane Iredale PureLash Extender & Conditioner ($17.50) – Ok, eyelash primers may seem a waste of money and an extra step to your makeup routine for some, and I totally understand. However, once I tried the Jane Iredale lash primer, I understood what the hype was – especially if you don’t already have full lashes to start.

Application and Performance: The actual product is white in color and coats your lashes very well. Only one coat is required per eye and the product doesn’t dry out in the tube after a few months of use, making it cost effective. Apply on clean, dry lashes. Follow with Antonym Lola Lash mascara, or other mascara of choice.

The primer will give you a fuller effect to your eyelashes while improving them at the same time with radish root, panthenol (Vitamin B5), and wheat proteins. You are actually protecting and nourishing your lashes by applying a lash primer underneath mascara. I see a difference when I forget to apply the primer on my lashes. They just don’t seem thick and lush. Therefore, I always have to have this item around!

Ingredients: Aqua/Water/Eau, Algae Extract, Cera Alba (Beeswax), Stearic Acid, Glycerin, Copernicia Cerifera Cera, Hydroxyethylcellulose, Panthenol, Hydrolyzed Wheat Protein, Oleic Acid, Raphanus Sativus (Radish) Root Extract.

Both items can be purchased here.

Have you tried Antonym Lola Lash or Jane Iredale PureLash Conditioner? Or which is your favorite natural, ‘green,’ mascara? Share below!



  1. Alison says:

    I love the sound off these, especially the primer believe it or not, it sounds like it really will make a difference.
    Important for me to know though, are these mascaras long lasting and waterproof. I live in the tropics and as much as I would love to use natural products I need them to withstand a lot.
    Thanks in advance for your help!

    • Kseniya says:

      The primer actually does make a difference! I thought it was a waste of money in the beginning, but after applying a couple of times, I got hooked! Not only does a right primer make lashes appear thicker (w/ a mascara on), but it also conditions and treats – also prevents them from falling out/splitting, etc.
      The Antonym Lola Lash mascara is not waterproof, but it holds up really well throughout the day. I have oily skin, so I’m a great candidate to state that it stays put. Have not tried it in the water though.

      Let me know if you do decide to give these a try and how they’ll work for you!

  2. Lily says:

    I use the Jane Iredale conditioner prior to applying mascara and absolutely love the lush, thickening results! Curious about trying the Antonym mascara.
    My mascara of choice at the moment is by Tarte. I believe the Amazonian clay one in wooden tube. The combo of both products works great!

    • Kseniya says:

      I’ve tried the Tarte Amazonian clay mascara in the past and it performs rather well and the ingredients aren’t too bad compared to Antonym or the W3ll People.
      However, my #1 choice for non-toxic mascara- Antonym Lola Lash get’s the prize!

      • Yarlenii says:

        This product is awmesoe, it really does work, I also tried it not really expecting it to work much and was pleasantly surprised, my lashes really grew and were thicker, in fact I stopped using mascara cause with mascara on, my lashes look too large and fake..lol. Only problem is u have to keep using it, I found that out the hard way. Oh and also I didnt use it twice a day, only used it at bedtime and within about a month I saw a HUGE difference. Im still using it now but only every other day.

        • Kseniya says:

          That’s so awesome that your lashes grew out to the point where you don’t need to wear mascara! I’m not at that point yet :(. I do find that applying JI lash conditioner works to thicken your mascara and to naturally heal your eyelashes in the long run! Mine were splitting and I was losing lashes prior to trying this primer…so it’s a must in my daily makeup routine.

  3. Lore says:

    Hi, I’m a friend of Ivan from sochol, he had a link to your blog on facebook. Great idea, I’ll be following with interest, as a worn out working Mum I could do with all the tips I can get! My problem with mascara is that the ones that I like on, I will have smudged within an hour, and the waterproof ones never look that great, why can’t they combine the two?Good luck with the blog,Fiona

    • Kseniya says:

      Hi Lore,
      Wouldn’t it be nice if they could combine the two? Hehe…that’s a great idea to pitch! I totally get what you’re saying about mascara’s smudging a lot. I have oily skin, so I can relate to that. What I do is apply a bit of pressed powder to my upper lids and a bit beneath my eyes. This ensures that my mascara stays on longer. Thanks for stopping by!

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